A critical discourse analysis of soft power

Authored by: Fei Jiang

The Routledge Handbook of Soft Power

Print publication date:  November  2016
Online publication date:  November  2016

Print ISBN: 9781138945814
eBook ISBN: 9781315671185
Adobe ISBN: 9781317369370


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To better understand ‘soft power’ and put it into practice appropriately, we need to view it from the perspectives of international political communication and the changing discourse system (Sparks 2007; Zhao 2014), identifying how the discourses were established and how communication happened. The entangled relations between discourses and communication (Hale 2003; Baum and Groeling 2008; Durmus 2009) are like braided hairstyles, based on which the bowknot-like connection between The Clash of Civilizations? (Huntington 1993) and soft power is defined.

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