Bordercrossing, Local Modification, and Transnational Transaction of TV Dramas in East Asia

Authored by: Anthony Fung

Routledge Handbook of East Asian Popular Culture

Print publication date:  November  2016
Online publication date:  December  2016

Print ISBN: 9780415749428
eBook ISBN: 9781315643106
Adobe ISBN: 9781317285014


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In the wake of cultural consumption, Asian television content and consumption have long been subjected to Western influence. In recent decades, however, we have seen the trend of cultural globalization being disrupted by the rise of regional television program exporters in Asia, which includes television stations in Japan, Korea, and Taiwan. The regional flow of televised content along with its consumption also gives rise to emerging culture imaginaries in East Asia. Based on existing studies, in this chapter I identify three trajectories that have gradually emerged side-by-side with the globalization of TV programs in Asia: (1) local program modification or cloning, (2) transnational content transfer, and (3) bordercrossing televised content among Asian countries.

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