Long histories of globalization

Authored by: Jan Nederveen Pieterse

The Routledge Handbook of Archaeology and Globalization

Print publication date:  November  2016
Online publication date:  November  2016

Print ISBN: 9780415841306
eBook ISBN: 9781315449005
Adobe ISBN:

10.4324/9781315449005.ch62

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Abstract

How old is globalization or when did it begin? In view of the contemporary feel of many globalization effects, the question seems moot. The common understanding in media and in many scholarly accounts is to view globalization as a trend of recent decades. ‘The usual timescale in which “globalization” is considered is at minimum post-Cold War, at maximum post-Second World War’ (Wilkinson 2006: 69). A collection of articles on the 2008 crisis titled ‘Crises in the era of globalization’ adopts a contemporary perspective and refers to recent decades (Gills 2010). For several social science and humanities disciplines this is the relevant time frame for the accelerating density of global flows and effects. In economics, cultural studies, communication, media and film studies, studies of marketing, international relations and much political science, the effective database of globalization trends runs from the 1970s or 1980s onward.

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