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The Routledge Handbook of Positive Communication

Contributions of an Emerging Community of Research on Communication for Happiness and Social Change

Edited by: José Antonio Muñiz-Velázquez , Cristina M. Pulido

Print publication date:  December  2018
Online publication date:  January  2019

Print ISBN: 9781138633278
eBook ISBN: 9781315207759
Adobe ISBN:

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Book description

<P><EM>The Routledge Handbook of Positive Communication</EM> forms a comprehensive reference point for cross-disciplinary approaches to understanding the central role of communication in the construction of hedonic and eudemonic happiness,or subjective and psychological well-being. Including contributions from internationally recognized authors in their respective fields, this reference uses as its focus five main scenarios where communication affects the life of individuals: mass and digital media, advertising and marketing communication, external and internal communication in companies and organizations, communication in education, and communication in daily life interactions.</P>

Table of contents

Prelims Download PDF
Chapter  1:  The Flourishing Side of Communication Effects Download PDF
Chapter  2:  Research on Positive Communication and Social Impact Download PDF
Chapter  3:  What can Science Tell Us about Human Happiness (and Why and How should we Disseminate it)? Download PDF
Chapter  4:  The Future of Positive Interpersonal Communication Research Download PDF
Chapter  5:  What’s in a Smile? Download PDF
Chapter  6:  On the Nature of Peak Communication Download PDF
Chapter  7:  Prosocial Relationship Maintenance and Resilience/Thriving Download PDF
Chapter  8:  Communication for a Flourishing and Thriving Romantic Relationship Download PDF
Chapter  9:  Explicating Positive Communication within Theories of Family Communication Download PDF
Chapter  10:  Supportive and Mindful Communication Download PDF
Chapter  11:  Communication Savoring as Positive Interpersonal Communication Download PDF
Chapter  12:  Positive Media Psychology Download PDF
Chapter  13:  On being Happy through Entertainment Download PDF
Chapter  14:  Eudaimonic Flourishing in Media Consumption Download PDF
Chapter  15:  Media, Well-Being, and Health during Childhood and Adolescence Download PDF
Chapter  16:  Positive Marketing, Virtue, and Happiness Download PDF
Chapter  17:  Advertising and Authentic Happiness Download PDF
Chapter  18:  Brand Engagement and Positive Advertising Download PDF
Chapter  19:  Using Ethnographic Insights to Foster Positive Value Exchange between Consumers and Corporations Download PDF
Chapter  20:  Branding and the Happiness Formula Download PDF
Chapter  21:  Femvertising Discourses and Online Consumer Engagement Download PDF
Chapter  22:  Spirituality and Advertising Download PDF
Chapter  23:  Corporations for a New Economy of Happiness Download PDF
Chapter  24:  Rethinking Internal Communication Download PDF
Chapter  25:  Authentic Communication and Subjective Well-Being Download PDF
Chapter  26:  Socially Responsible Consumption and Happiness Download PDF
Chapter  27:  Positive Technology Download PDF
Chapter  28:  Youth Prosumers and Character Strengths Download PDF
Chapter  29:  Aesthetics, Usability, and the Digital Divide Download PDF
Chapter  30:  POPC and the Good Life Download PDF
Chapter  31:  Wearables for Human Flourishing Download PDF
Chapter  32:  Digital Altruism Download PDF
Chapter  33:  Happiness and Digital Ethics Download PDF
Chapter  34:  Positive Education Download PDF
Chapter  35:  The Real Happiness in Education Download PDF
Chapter  36:  Music Education and Happiness Download PDF
Chapter  37:  Audiovisual and Media Literacy for Social Change Download PDF
Chapter  38:  Caring Ethics and Media Literacy Practice Download PDF
Chapter  39:  Seeking Eudaimonia in Online Education Download PDF
Chapter  40:  Sustainable Happiness and Living Schoolsa Download PDF
Chapter  41:  Positive Communication and Education Download PDF
Index Download PDF
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