Fair Trade

Social justice and production alternatives

Authored by: Laura T. Raynolds , Jennifer Keahey

The Routledge Companion to Alternative Organization

Print publication date:  December  2013
Online publication date:  January  2014

Print ISBN: 9780415782265
eBook ISBN: 9780203725351
Adobe ISBN: 9781135005399

10.4324/9780203725351.ch11

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Abstract

Fair Trade represents an important form of alternative organizing that seeks to promote social justice by creating more egalitarian commodity networks designed to link marginalized producers with progressive consumers. Fair Trade works to alleviate poverty and empower producers in the global South by providing better prices, stable market links and development resources. In the global North, Fair Trade provides consumers with opportunities to purchase more socially and environmentally responsible products. Over the past 20 years, Fair Trade has come to represent a critical alternative to the destructive relations characteristic of conventional globalization, particularly in the agro-food system (Raynolds et al., 2007).

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